In the last week itself, I got three e-mails from one independent musician, sending me a reminder to attend his gig in London. If I get one more of those from him, I’ll probably just hit “Unsubscribe me from your list” at the end of his e-mail and he’ll lose me as a fan. If […]

Popularity: 55% [?]

What would it feel like to make yourself naked in front of your fans? It’s not what you’re thinking - trust me. Just imagine for a second that your favorite musician did that to you - they opened up themselves to show you who they really are and as a result, your relationship with him […]

Popularity: 51% [?]

Without vision, it’s difficult to be clear on your future. Many of the independent musicians I’ve had the pleasure of speaking with don’t seem to have any vision. I can usually tell that from their character and attitudes towards their music, or their answer to my question, “Where do you see your music career in […]

Popularity: 56% [?]

Good question. I encourage all musicians to start and grow a blog, and naturally, because I do, I get asked many questions around blogging. Andrew Dubber gets asked it a lot too. He’s put up his thoughts at his blog. I wanted to put my spin on it too.
Like Andrew, I believe your music is […]

Popularity: 70% [?]

As independent musicians, we’ve got to do a lot of the marketing on our own - that’s in addition to booking gigs, making music, speaking to producers, negotiating deals and much more. The challenge is in staying consistent with all our tasks and doing them as we should be so that the small tasks on […]

Popularity: 62% [?]

The key to success not just in the music industry but in anything you do is consistency.  Look at another area of your life. How did you achieve a particular goal you set? You stuck at it and did what you needed to do regularly to get there.
If it was passing exams at school, you […]

Popularity: 46% [?]

One of my business mentors James D. Brausch talks about the 2%er concept a lot. It’s something that has been instilled with me ever since I was a young child.
Stand out. Don’t be like the 98% of people - the rest of the world. Be different. Watch what somebody does and do the complete opposite. The one […]

Popularity: 67% [?]

To promote your music, you may want to use press releases as a way to get your music in front of reporters, editors and music writers who will put you in some of their features and give you free publicity.
PR is great because it’s free compared to the thousands of dollars one would pay for […]

Popularity: 52% [?]

Is it possible for you as a single artist to grow a massive sales force?
Indeed it is.
One way is to start blogging. You are already blogging, aren’t you? The number of musicians blogging is rapidly increasing and if you don’t jump aboard right now, it’s going to be really really difficult to do so when […]

Popularity: 38% [?]